Jennifer Rauch
P u r v e y o r o f F i n e E r u d i t i o n i n J o u r n a l i s m , C o m m u n i c a t i o n & C u l t u r e

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SLOW MEDIA: WHY SLOW IS SATISFYING, SUSTAINABLE & SMART (Oxford University Press, 2018) examines a spectrum of innovative theories and practices that foster social and environmental sustainability in mediated life. People have begun to realize that our proliferating media habits are tethered to an unsustainable growth paradigm that depletes human and ecological resources.

The Slow Food movement has inspired people to apply principles like humanism, localism, simplicity, self-reliance and fairness to their use and production of media. Slow Media promotes alternatives to global, corporate media that are often unresponsive to the situated needs of human communities and natural environments. The Slow Journalism movement and the slogan “Good, Clean, Fair” provide an ethical framework for making the news industry more sustainable.

This book explores novel concepts such as Mindful Media, Green Media, and Post-Luddism. Mindful Media advocates for more contemplation in, and about, daily communication. It espouses practices like unplugging, monotasking, and  sustained attention. Green Media debunks the myth that digital media are ecologically benign and seeks to reduce electronic waste and consumption of nonrenewable resources. Post-Luddism challenges the conventional wisdom that people skeptical of new technology are ignorant or afraid. Instead, it cultivates an informed, inclusive discussion about media’s sociocultural impact.

SLOW MEDIA can transform the way we produce and use media, just as the Slow Food movement changed how people grow, buy and eat food. This book helps readers understand  complex relationships between everyday media choices, human well-being and the natural world. It can propel conversations about how we can challenge the status quo — as users, consumers, and citizens. These alternative visions can nurture a media ecosystem that is more satisfying for people and more sustainable for the planet.